We recently wrapped up the
Guglielmo Winery Estate
Photography photoshoot on
location in Morgan Hill, CA.
We partnered up with Bay Area
photographer Zabrina Tipton
to shoot the 84 year old estate.
Our approach was simple -
create a sense of space by
layering textures and details,
all the while using natural
lighting to create a sense
of intimacy.
Estate Photography
2009

Art Direction
Autograph

Photography
Zabrina Tipton
Family owned Guglielmo Winery
has officially named Autograph
as brand managers and agency
of choice to construct a complete
brand overhaul. Beginning with
a refreshed corporate identity,
we are currently underway
designing new labels, producing
the website and printed marketing
materials. In addition, we'll be
art directing estate photography
and packshot photography.
Brand Identity
2009

Design & Art Direction
Autograph

Client
Guglielmo Winery
Architect Benjamin Howell
recently asked us to refresh his
brand identity. By using basic
shapes, we've designed an identity
that speaks the visual language
of an architect. In addition to the
new identity, we'll be rolling out a
stationery set in the coming weeks.
Brand Identity
2009

Design & Art Direction
Autograph

Client
Benjamin Howell Architects
Making Of is a behind-the-scenes
web portal, co-founded by actress
Natalie Portman and PR veteran
Christine Aylward, that provides
an intimate and fresh look into the
process of creating entertainment
by the actual insiders themselves.
We were approached to create the
brand identity, tagline, website
and stationery set. In addition to
helping create the brand from the
ground up, Autograph played a
vital role in the overall brand
strategy for Making Of, such as
tone of voice and consultancy
for cross-marketing platforms.
Brand Identity
2009

Design & Art Direction
Autograph

Client
Making Of
On March 1st, we moved into our new studio space located in the industrial section of Berkeley. Designed by WA Design, the entire building was built with the environment in mind. Sustainable architecture means solar and energy efficient technologies. Utilizing a variety of sustainable, recycled and toxic free materials means less maintenance and less energy wasted than most new buildings being built today.
805 Folger Studio
2009

Design & Architecture
WA Design

Photography
Autograph
The holidays are upon us again
so we designed our own set of
bespoke Holiday cards for 2008.
Printed at The Ligature using
environmentally friendly paper,
Mohawk 80lb coverstock,
we can sleep much better
at night. Happy Seasons!
Holiday Card
2008

Design & Art Direction
Autograph

Photography
Barry Robinson
They say branding yourself is the hardest thing to do. We'd like to think our stationery set could be described as understated, like us. Along with our business cards and letterhead, we completed the package with mailer labels, stickers, industrial strength tape, string & button envelopes and black matte padded mailers.
Stationery Set
2008

Design & Art Direction
Autograph

Photography
Barry Robinson
Autograph was commissioned by
adidas to design and art direct the
2008 Holiday campaign. As the
biggest Q4 2008 campaign,
we utilized the talented eye of
Portland based fashion photog
Rafael Astorga. The images were
used during the 2008 Holiday
campaign for weekly promotional
in-store signage.
adidas Holiday Photo Shoot
2008

Art Direction
Autograph

Photography
Rafael Astorga
adidas asked Autograph to design the retail graphics for the critically acclaimed adidas by Stella McCartney collection. The FW08 season continues to redefine and challenge traditional sport silhouettes with a greater product offering than ever before. This distinctive collection combines cutting-edge adidas technologies with Stella's unique designs and characteristic attention to detail; making it the only range available that is a true fusion of performance and style.
Stella McCartney for adidas
2008

Retail Graphics
Autograph

Photography
Ben Ingham
Autograph was commissioned by adidas to design and art direct the Back to School campaign. This being the biggest Q3 campaign,
we employed the talented eye of Portland based Rafael Astorga to shoot on location at the University of Portland.The photography
was used for all visual merchandising, including
the window environments, in-store signage, printed materials and online marketing.
adidas Back to School
2008

Design & Art Direction
Autograph

Photography
Rafael Astorga
What We Do
Autograph is a brand consultancy with an emphasis in Art Direction and Graphic Design. We are accomplished in creating new brands and consulting with established brands to communicate more effectively.   Our approach is intimate and in-depth, based on research and a unique blend of ideas. We are curious about the culture of branding and it's powerful role in modern society. As we work across various sectors, we pride ourselves in listening to our clients, never underestimating their needs. If you'd like to meet with us in person to discuss your needs, please get in touch.   Advertising
Art Direction
Brand Strategy
Custom Typeface Design
Environmental Design
Identity Design
Package Design
Print
Production Fulfillment
Retail Graphics
Web Design
Postscript
Autograph Anniversary Autograph Creative launched in
April 2008 as a design start-up
in challenging times, but since it's
inception, staying busy has been
anything but challenging. In our first
first year of operations, we've
developed designs and art directed
campaigns for high-profile companies
including adidas, Guglielmo Winery
and Making Of.   To help celebrate our first year of
success, we've partnered up with
AIGA's SF Design Week and
Bar Kitty's in Emeryville.   To RSVP to the event please
contact us.


AIGA SF Design Week To bridge the gap between business
and design, AIGA San Francisco will
present a lunch-time seminar that will
explore how design thinking can help
your company reach its goals.   Design thinking has been defined as
a process for practical, creative
resolution of problems or issues that
looks for an improved future result.
Unlike analytical thinking, design
thinking is a creative process based
around the building up of ideas.   We've been asked to join the panel
to discuss design strategy. To register
please follow the link provided.   AIGA: Design Thinking


Interview with Dwell Magazine Dwell: You founded Autograph a year ago. What were you both doing before that?   Donerik Dela Cruz: I was running my own freelance firm in San Francisco. It was predominantly graphic design work for print and the web. I met Aaron when I hired him on for a project I was doing.   Aaron Pou: I had been living in New York since 2001 working at several cool little boutique design agencies but then moved to San Francisco and was working at a studio in the Mission when Donny contacted me. It was for a project for adidas called Grün, which is German for "green." The concept was focused on Earth-friendly style and their products that were made from recycled materials.   To read the full interview, please follow the link provided.   Q&A with Autograph Creative
Our Client List
adidas
The Bar Method
Ben Howell - Architect
Electronic Arts
Guglielmo Winery
HVY RSNL
IndieGoGo
Innovative Dining Group
Levi's
Making Of
Method Homes
Pogo.com
SF Lacrosse
Stella McCartney for adidas
S. Yamamoto
West Coast Novelty
Shop
Pencil Set / $10 + shipping Here at Autograph, we encourage everyone to have a device with which to draw or write with. The pencil is an oft-forgotten means to design. The best ideas can pop in your head when you are away from the studio, so we created a bespoke set of pencils.   Offered as a set of 5 in matte black finish. All proceeds will go directly
to AIGA's Inneract Project which provides an outlet for inner city youth while introducing the discipline
of graphic design.   Click here to purchase


United Nations Poster
18"W x 32"H, 55lb Uncoated Stock
$30 + shipping
A set of 50 Limited Edition posters were produced. United Nations
is also available as a digital download, complete with all glyphs and diacriticals.   All proceeds will go directly
to AIGA's Inneract Project which provides an outlet for inner city youth while introducing the discipline
of graphic design.   Click here to purchase


Shadow Sans Poster
18"W x 32"H, 55lb Uncoated Stock
$30 + shipping
A set of 50 Limited Edition posters were produced. Shadow Sans is also available as a digital download, complete with capitals and numbers.   All proceeds will go directly
to AIGA's Inneract Project which provides an outlet for inner city youth while introducing the discipline
of graphic design.   Click here to purchase SOLD OUT
Contact Us
AUTOGRAPH
805 Folger Avenue
Berkeley, CA 94710
+1 510 845 2886

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